Writally is tackling health-related discrimination and workplace absenteeism by encouraging people who experience health-related disadvantage and isolation to blog. The idea was sparked when Writally Founder and CEO Cas McCullough visited a friend receiving treatment for MS in hospital. “He told me he hid his condition from his workplace because he feared discrimination. Imagine […]
Why fake content is ruining your marketing
We are fake. It’s true. Humans weave an intricate web of inauthenticity even when we’re not trying to create fake content. We can’t help it. We avoid saying things that will cause anger. We create stories that sound more palatable to sensitive ears and we don’t speak up when, really, we want nothing more than […]
Re-ignite Your Blogging with Heartwarming Stories
When your blog post ideas seem to run dry, is your first inclination to feel resigned to having nothing meaningful to say? What if you could re-ignite your blog ideas and share them powerfully, every single time you put fingers to keyboard? It’s time to stop being boring. In the following five posts, I’m going […]