Award-winning content strategist and blogger Cas McCullough will walk you through her proprietary marketing audit process, a process that has helped her clients increase revenue by over 10% per annum, to help you identify and address the gaps that are holding your business back. Here's what you'll walk away with at the end of the workshop:
Priority Action Items
You will walk away with a personalised list of what you need to prioritise to address the gaps in your marketing matrix.
Cas will workshop how to gain a competitive advantage by spotting and implementing great content opportunities that none of your competitors have noticed.
Quality Resource Ideas
Cas promises not to leave you high and dry. An action plan is only as good as the actions you take. She will share her top resources to help you get your marketing working again.
Cas has been able to identify exciting opportunities within our marketing and develop campaigns which are an organic fit to our brand. I thoroughly recommend any business to work with Cas to help achieve immediate and sustainable results.
Woodfordia - General Manager
I just had a super fast read of your plan. Oh. My. God. My heart is racing (in a good way) and I am fist pumping and smiling like a Cheshire Cat. You've got it! You've found it!! I always knew it was right in front of me, but I couldn't see it. Thank you! Love your work.
Integrated Family Law
Meeting and working with Cas has been one of the major factors in turning my business from virtually stagnant to steadily growing in under six months. Since meeting Cas and attending her ‘How To Convert Through Content’ training in August 2015, I have developed a clear and achievable vision and plan for growing my business profile through content marketing.
Cas gets my style and has already written several posts that will relate to the marketing of a program, and I’m delighted with how they look. We’re about to put them into the market. The product was a direct result of the first recipe received back from Writally. Within 30 days, that product has billed $7,896 and as a result I’m in the process of automating much of the follow-through. I’m expecting that from here on, this would be the lower side of a typical month's billings.
The Growth Mentors
I'm Cas McCullough, an award-winning content strategist, marketer and writer with 25 years experience. My marketing audit process is so powerful, it's helped one organisation increase their profits by 10% in just one year and create 1MM in revenue from their content marketing. I am published across the industry's most prominent digital marketing publications and am frequently engaged to teach content marketing by governments, major organisations, and small businesses. My clients have included CCIQ, The Office of Queensland Chief Scientist, Woodfordia (Woodford Folk Festival), and hundreds of small businesses.
Here at Writally we believe this workshop will provide enormous value. We're so sure of this that we offer a happiness guarantee. If you don't walk away with the stated outcomes after attending the full workshop, then we will give you your money back.