Over the past year or so, I’ve fielded multiple requests to add industry and topic-specific content recipes (think blog post templates, only way more customised) to the Writally platform. When I first launched Writally as a service, I used to do this but it was time-consuming and difficult to scale.
However, now that we have over 1600 unique content recipes to draw from and a more streamlined process for putting them together, we’ve come up with a solution: offering collections of content recipes for people to download as they desire via a marketplace.
As such, I’m pleased to announce the launch of the Writally Marketplace on Shopify. With the Writally Marketplace, you can access pre-created and curated sets of blog post templates that are tailored to industry, theme, audience, tone, and voice as well as individual templates (pre-done content recipes).
About the Writally Marketplace
Our first collection of blog post templates is focused on health and wellbeing businesses and the first theme is health conscious moms/mums.
We’ll be adding more collections each day. If you have a request, please just let us know.
Each content recipe PDF contains:
- A step-by-step writing guide for the post-type specified (these vary greatly depending on the post style, tone, and voice)
- Examples for each story ingredient to take the guesswork out of how to structure your thoughts in an engaging way.
- Formatting tips
- Marketing tips
- Image sourcing and placement tips
- SEO keyword phrase tips
- A Checklist to ensure you’re ready to hit “publish”
Each content recipe pack contains 3 related blog post templates, one for each stage of the buyer lifecycle to help you reach the right audience, at the right time, in the right way.
You can still request your own tailored content recipes via the Writally platform, and the collections are available for those who just want the thinking done for them (in relation to what kind of blog post type to choose).
Check out the first collection here: https://writally-marketplace.myshopify.com/